Pacer took over pricing on July 6, 2026. This review compares the eight weeks since against the identical window last year, on the same homes, and against the Anna Maria market. Every figure is pulled from live reservation data as of August 31.
Pacer took over pricing on July 6, mid-season, when much of July and August was already set under the prior approach. The fair test is what happened to the bookings we actually priced: everything placed from July 6 forward. That is what this review measures, on a same-store basis, using only the 9 homes with reservation history in both years so portfolio growth never flatters a comparison.
Bookings placed July 6 through August 31, same homes, this year under Pacer pricing versus last year under the prior approach. Rate did not buy this volume: ADR rose 57 percent and bookings rose anyway, with the average booking window holding steady at 74 days. This is priced demand capture, not last-minute discounting.
| Booked Jul 6 – Aug 31 · same homes | Last year | Under Pacer | Change |
|---|---|---|---|
| Booked rent | $270.9K | $600.2K | +122% |
| Bookings | 57 | 84 | +47% |
| Room nights sold | 276 | 389 | +41% |
| Booked ADR | $981 | $1,543 | +57% |
August 2026 versus August 2025, full portfolio, benchmarked against the Anna Maria comp set of roughly 895 properties. If this were just a rising tide, the portfolio would track the market. It beat the market on every dimension, and ran 123 percent above market RevPAR in absolute terms ($793 vs $356).
| August · year over year | Serendipity | Anna Maria market | Advantage |
|---|---|---|---|
| RevPAR growth | +71% | +27% | 2.6x market |
| Occupancy growth | +38% | +15% | 2.5x market |
| ADR growth | +24% | +9% | 2.6x market |
September through December stays on the books as of August 31, same homes, against the same on-the-books snapshot a year ago. The forward calendar is not just fuller. It is fuller at a 24 percent higher average rate.
| Sep – Dec on the books · same homes | Last year | This year | Change |
|---|---|---|---|
| Revenue on the books | $271.7K | $632.0K | +133% |
| Nights on the books | 215 | 403 | +87% |
| ADR on the books | $1,264 | $1,568 | +24% |
| Forward bookings | 48 | 79 | +65% |
Last year, 84 percent of the bookings in this window came from Airbnb alone. Under Pacer the book diversified: Vrbo went from 3 bookings to 33, direct nearly quadrupled in dollars, and Airbnb still grew. No single channel now controls more than 37 percent of new revenue.
| Rent booked Jul 6 – Aug 31 · all homes | Last year | Under Pacer | Change |
|---|---|---|---|
| Airbnb | $190.2K | $297.3K | +56% |
| Direct | $79.2K | $288.0K | +264% |
| Vrbo | $11.8K | $223.4K | +18.9x |
Serendipity's business earns an 18 percent management commission on rent, so the number that matters is the commission on the lift, not the gross rent. Counting every dollar invoiced since the agreement was signed, including the one-time onboarding fee, Serendipity has paid Pacer $8,179 all-in. Here is the commission math next to it.
| Jun 18 – Aug 31 · commission at 18% of rent | Amount |
|---|---|
| Total paid to Pacer, all-in (onboarding + Jul + Aug) | $8,179 |
| Commission on the booking lift, same 9 homes only (+$329.3K rent) | +$59.3K |
| Commission on the booking lift, all 16 homes (+$527.5K rent) | +$94.9K |
| Commission on the Sep – Dec forward lift, same homes (+$360.3K rent) | +$64.9K |
| Commission earned per $1 paid to Pacer, same-store basis, all-in | $7 |
Eight weeks is a short window, and the results are already unambiguous. Booked revenue up 122 percent on the same homes, August RevPAR growing 2.6x faster than the market, a fall-holiday book running 133 percent ahead at a 24 percent higher rate, and $7 of management commission earned for every $1 paid to Pacer. This is what happens when pricing, pacing, and distribution are actively managed every day instead of set and left alone.